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Automotive Monitoring

For more than 20 years, puls market research has been developing solutions for a large base of customers in the automotive industry. In addition to business know-how and methodical competence, we also offer panel solutions to our customers for their specific target groups:

Your contact person for any questions concerning the topic of automotive: Niklas Haupt

Niklas Haupt
Phone +49 911 9535-418
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AUTOHAUS Online Panel
Target group: Decision-makers of car dealerships and workshops
Size: 1,600 active members
Markets: Germany, Austria
Established: 2001
Advantages: Target group, fast and efficient
Project approaches: adhoc and omnibus
Added value: Solutions for marketing and sales / distribution, especially image, product, time series analyses, campaigns, PR
Publication: AUTOHAUS pulsSchlag
Publisher: Fachmagazin AUTOHAUS
Published: Monthly
Topics: More than 160 special topics since 2001
Request further information and a sample copy

AutokäuferMonitor
Target group: Car buyers before and after the purchase
Size: N=1,000 monthly
Markets: Germany, can be scaled internationally as necessary
Established: 2004
Advantages: Target group, fast and efficient
Project approaches: Primarily adhoc and secondarily omnibus – such as brand reports, time series analyses
Added value: Answers to current questions at short notice, solutions for marketing and sales / distribution, particularly image, product, campaigns, advertising awareness, information and distribution processes, PR
Publication: Autokäuferpuls
Publisher: puls market research
Published: Monthly
Topic areass: New cars, used cars, after sales, finance
Topics: More than 120 special topics since 2004
Request further information and a sample copy 

SupplierPanel
Target groups: Decision-makers in the supplier industry
Markets: Germany, Austria
Established: 2010
Advantages: Target group
Project approaches: adhoc and omnibus
Added value: Solutions for marketing and sales / distribution, especially trends, innovations, markets
Publication: SupplierMonitor
Publisher: puls market research
Published: Twice per year
Request further information and a sample copy

TechnologiePanel
Target group: Decision-makers in the energy industry
Markets: Germany
Established: 2011
Advantages: Target group
Project approaches: adhoc and omnibus
Added value: Solutions for marketing and sales / distribution, especially trends, innovations, markets
Publication: TechnologiePanel
Publisher: puls market research
Published: Twice per year
Request further information and a sample copy